When Stoddard's changed management, they opted to pursue another etching spec on several more of their knives other than the Sergeants model for a few months. Management once again changed and dropped the "new" etching all together. I believe it was just used as another advertisement for them.
---DW---
The first picture is a grouping of Guido's dealer specials. The Model 27 is etched as a Stoddard's. Reference DW's quoted post above.